Kimberlee Menchel Logo White

Located

Charleston, SC

Resume

Kimberlee menchel

Introducing Kimberlee Menchel

Elevating Brands with Purpose, Strategy, and Creative Vision

I’m Kimberlee Menchel, a Marketing and Design Strategist dedicated to bringing brands to life with purpose and creativity. I specialize in Graphic and Web design, with a focus on UI/UX and Digital Marketing, to create impactful brand experiences. With a keen eye for detail and a passion for crafting user-centric solutions, I aim to drive engagement and achieve results. From intuitive websites to compelling digital campaigns, I combine creativity with a strategic mindset to transform ideas into reality. I am eager to contribute my skills and enthusiasm to a brand that values innovation and bold design thinking.

Strategic Expertise for Lasting Impact

A Diverse Skill Set for Meaningful Results

My career is built on a foundation of skills that drive results across digital marketing, brand management, and client engagement. Here’s a look at the core skills that fuel my approach.

Digital Marketing & Brand Management

Creating tailored campaigns that boost brand awareness, from SEO to user-centric designs.

Graphic & Web Design

Designed 200+ websites, delivering unique, functional, and visually engaging sites that align seamlessly with each brand’s identity.

Technical Leadership & Collaboration

Led cross-functional teams, fostering collaboration and providing technical guidance to ensure exceptional project results.

Project & Campaign Management

Successfully managing high-stakes projects valued at $100K+, ensuring efficient workflows and impactful outcomes.

UI/UX Optimization

Enhanced user engagement by 25% through testing-driven refinements, crafting designs that resonate with target audiences.
Marketing & design strategist kimberlee menchel

From Challenge to Success

Meet Kimberlee: A Journey of Purpose and Resilience

I am a seasoned marketing and communications executive with a solid track record of crafting impactful brands for over a decade. In 2010, amidst the responsibilities of motherhood and caring for my late husband, I founded Persnickety Marketing. This journey taught me resilience, adaptability, and a profound sense of purpose—qualities that remain at the core of my approach to business success.

Featured Success Case Studies

From increasing engagement to building brands, each project is a testament to my dedication to meaningful results

Restaurant Brand Identity

Developed a cohesive brand identity for Francesca’s Italian Kitchen, enhancing brand visibility and increasing foot traffic by 50%.

Private Community Digital Marketing

Enhanced Seabrook Island Real Estate's digital presence, increasing organic traffic by 30% and elevating brand consistency across digital channels.

Bounce House Branding

Created a playful brand identity and lead generation website for Just 4 Kids, establishing them as the top bounce house rental on the Treasure Coast.

Olive Oil E-commerce

Built Squizito Tasting Room’s brand identity and e-commerce platform, increasing online sales and supporting expansion to five locations.

Proven Results Across Industries

A Snapshot of Impactful Wins

Projects Completed

Elevated Brand Awareness

Crafted compelling digital assets and targeted campaigns for Seabrook Island Real Estate, driving remarkable brand visibility and community engagement increases.

Happy Clients

Maximized Online Engagement

For an event company, I performed user testing and improved the UI/UX designs, achieving a significant 25% increase in user engagement.

Cups of Coffee

SEO Strategy for Superior Organic Rankings

Optimized websites, achieving a remarkable 30% boost in SEO rankings that enhances visibility and attracts more visitors.

Pixels Pushed

Professional Recommendations

Innovative digital marketing strategy for luxury real estate, enhancing brand visibility and lead generation

An Outstanding Professional in Her Field!

I am confident that Kimberlee would be a valuable asset to any organization. Her combination of professional expertise and interpersonal skills makes her an outstanding professional in her field.

Ben – GM of Seabrook Island Real Estate

Squizito tatsing room testimonial kimberlee menchel

Continuously Grows Our Business!

Kimberlee always gets it right! She has continued to grow our business. We’ve had a great working relationship for 8 years, even though we are 1000 miles apart! I highly recommend her!

Jennifer – CEO of Squizito Tasting Room